Anantara Concorso Roma, the inaugural collector car event hosted by Anantara Hotels & Resorts, prepares for its grand debut from 24 to 27 April 2025. Sponsored by global wealth management leader UBS, this exclusive gathering will unfold against the historic backdrop of Rome, offering a fusion of automotive artistry, Italian craftsmanship, and unparalleled hospitality.
Registration is now open for car owners worldwide, with limited display slots available for the most exceptional vehicles.
Beyond the cars, the event invites enthusiasts to immerse themselves in a weekend-long celebration of Italy’s cultural heritage. From gourmet cuisine to artisan workshops, the programme promises a sensory journey through Rome’s timeless elegance.
Whether attending as a car exhibitor or a spectator, guests will experience la dolce vita at its finest, set amidst the Eternal City’s iconic landmarks and Anantara’s signature luxury.
Exclusive VIP Hospitality Packages: Indulgence Redefined
Anantara Concorso Roma offers tailored VIP packages designed to elevate the experience for discerning guests. The flagship Romulus Package caters to car owners with a three-night stay at the Anantara Palazzo Naiadi Rome, complemented by luxury shuttles and premier access to Concorso events.
Highlights include private dining at Casina Valadier, a neoclassical villa adorned with frescoes and lush gardens, where guests will enjoy alfresco 1 receptions, gourmet lunches, and afternoon tea steeped in opulence.
For those seeking a shorter yet equally lavish experience, the Tiberius VIP Package includes two nights’ accommodation and VIP weekend access to Casina Valadier’s festivities, priced from €4,650 for two. Additional options range from single-day VIP passes (from €200) to gala dinner tickets, ensuring flexibility for every attendee.
Sunday’s climax at Casina Valadier features market-style booths serving artisanal gelato, fine coffee, and Champagne, culminating in the coveted Best in Show awards.
Health and Wellness: A Unique Focus at Anantara Concorso Roma
In a pioneering move for automotive events, Anantara Concorso Roma partners with Technogym to integrate health and wellbeing into its programming. Guests staying at Anantara Palazzo Naiadi Rome can begin their mornings with rooftop anaerobic sessions, blending breathwork and stretching against panoramic city views.
Technogym trainers will offer personalised fitness guidance, while a dedicated nutritional corner at breakfast provides wholesome, energising options.
This holistic approach distinguishes the Concorso from traditional car shows, appealing to enthusiasts who value balance between indulgence and vitality. The initiative reflects Anantara’s commitment to innovative luxury, ensuring attendees depart not only inspired by automotive marvels but also rejuvenated in body and mind.
Automobili Italiane: A Tribute to Legendary Marques
True to its roots, Anantara Concorso Roma will exclusively showcase Automobili Italiane,legendary marques that have shaped automotive history. The curated lineup spans Alfa Romeo, Ferrari, 1, Maserati, Pagani, and Bugatti, with the 1963 Ferrari 275 P (a two-time Le Mans winner) among the first confirmed entries. From pre-war pioneers to modern hypercars, the event will chronicle Italy’s engineering brilliance across eras.
Owners of rare prototypes, historic race cars, and icons of La Dolce Vita design are encouraged to apply, with selections prioritising uniqueness and provenance. This focus ensures a cohesive narrative of Italian automotive evolution, celebrating vehicles that blend technical innovation with timeless aesthetics.
Judging Excellence: Authenticity Meets Elegance
Under the stewardship of Chief Judge Dott. Adolfo Orsi Jr., an international panel of marque specialists will assess entries based on authenticity, historical significance, and elegance. Judges include luminaries such as Lorenzo Ramaciotti, Massimo Delbò, and Donald Osborne, whose collective expertise spans decades of automotive curation and racing heritage.
Vehicles will compete within themed classes, from early 20th-century pioneers to postmodern supercars. The rigorous judging criteria emphasise originality, ensuring each displayed car honours its legacy while captivating audiences with its story.
Event Partnerships: Elevating the Concorso Experience
Beyond UBS and Technogym, Anantara Concorso Roma collaborates with brands synonymous with excellence. CARS, Whispering Angel, and Lamborghini Polo Storico join Schedoni and Lockton to enrich the event’s offerings. From bespoke leather craftsmanship to curated wine tastings, these partnerships underscore the Concorso’s dedication to quality and innovation.
Attendees will also discover pop-up experiences, such as artisanal gelato stands and Champagne bars, weaving Italian tradition into every moment. These collaborations reflect the event’s mission to celebrate Italy’s multifaceted cultural contributions.
Plan Your Visit: Practical Information and Booking
Prospective participants and guests can secure tickets or hospitality packages via the official website, www.anantaraconcorsoroma.com. Detailed event rules, car registration guidelines, and accommodation options at Anantara Palazzo Naiadi Rome are also available online. Early registration is advised due to limited capacity.
For those exploring Rome beyond the Concorso, Anantara’s concierge team offers curated itineraries, including private tours of the Colosseum, Vatican City, and hidden gems of the historic capital.
About Anantara Hotels & Resorts
Since 2001, Anantara has redefined luxury hospitality by connecting travellers to authentic cultural experiences across 50+ global destinations. Each property, including the palatial Anantara Palazzo Naiadi Rome, embodies Thai-inspired hospitality while honouring its locale’s heritage. Part of Minor Hotels, Anantara remains a GHA DISCOVERY member, rewarding loyal guests with exclusive benefits.
About UBS
As a leading global wealth manager overseeing $5.7 trillion in assets, UBS combines financial expertise with personalised service. Headquartered in Zurich, the firm’s sponsorship of Anantara Concorso Roma aligns with its commitment to fostering excellence and innovation across industries.
