Bentley Debuts Memorabilia On Four Wheels

Car Inspired By Sager Legacy Collects Autographs, Auction To Benefit Cancer Research.

Bentley Americas and The SagerStrong Foundation, founded by the late Craig Sager and his wife Stacy, recently debuted a collaborative passion project dedicated to bringing Craig’s iconic, overwhelmingly positive, and exuberant energy to life.

All in an effort to benefit blood cancer research, the vibrant design by the Bentley Mulliner team, who drew direct inspiration from Craig’s famous on-screen wardrobe, creates a one-off vehicle worthy of collectability and auction bidding early next year. 

Bentley Debuts Memorabilia On Four Wheels

One of Craig’s last major appearances was his speech at the 2016 ESPYs – accepting the Jimmy V Foundation’s ‘Perseverance Award.’ His stand-out style was on full display, as were his moving words. Stemming from the unique fabric sported that evening, the Mulliner team was able to mimic the flower pattern to complement the Bentley Continental GT Speed Convertible’s iconic shape, including its Power and Haunch lines.

Bentley Debuts Memorabilia On Four Wheels

A statement of true sporting purpose, the new Continental GT Speed Convertible effortlessly blends style with performance intent. The bold presence of the world’s finest open-top Grand Tourer has been enhanced even further with heart-felt and unique detailing.

Bentley Debuts Memorabilia On Four Wheels

“Our interpretation of “clothing” the Continental GT Speed Convertible in something Craig would have worn honors him and his vibrant, enduringly positive, and uplifting spirit,” said Scott Reynolds, Retail Marketing Manager, Bentley Motors, Inc. “It’s our aspiration that further enhancing this car with the signatures of Craig’s family, both on and off the court, will create an iconic piece of rolling memorabilia: a lighthouse of hope for those that knew and loved Craig.” 

Designers delved into the passion project with a thoughtful approach; to merge Craig’s legacy and his flare with one of the most beautiful and powerful grand tourers in the world. Designed, handcrafted, and engineered in Bentley’s carbon-neutral luxury automotive factory, the new GT Speed Convertible offers enhanced chassis technology, including All-Wheel Steering, an electronic rear differential, and the option of carbon ceramic brakes. 

Bentley Debuts Memorabilia On Four Wheels

Stacy Sager, the continued driving force behind the SagerStrong Foundation, worked together with Bentley to bring this car to life to represent Craig’s spirit in every stitch. She comments:

“Craig had a deep-rooted passion for craftsmanship, it was reflected in the suits he had tailored and the cars he chose to drive. If he were here today, he would be driving the family around, top-down, smiling ear to ear in this perfect representation of his beautiful and powerful spirit.” 

Bentley Debuts Memorabilia On Four Wheels

As an organization, Bentley Americas has been a philanthropic sponsor and supporter of cancer research through the V Foundation for more than a decade.  Applying this same fighting spirit to the SagerStrong Foundation was an organic extension of the luxury automobile maker’s efforts to combat cancer. To learn more about the project, Craig’s legacy, and the SagerStrong Foundation, please visit



Bentley Motors is considered as one of the most sought after luxury car brand in the world. The company’s headquarters in Crewe is home to all of its operations including design, R&D, engineering and production of the company’s four model lines, Bentayga, Continental, Flying Spur and Mulsanne. The combination of fine craftsmanship, using skills that have been handed down through generations, alongside engineering expertise and cutting-edge technology is unique to UK luxury car brands such as Bentley. It is also an example of high-value British manufacturing at its best. Bentley employs around 4,000 people at Crewe.