Hublot, TAG Heuer And Zenith Showcase New Innovations

The annual Watches and Wonders fair held in Geneva has always been a highly anticipated event for watch enthusiasts worldwide. This year, the LVMH Maisons – Hublot, TAG Heuer, and Zenith – drew the spotlight with their latest timepiece creations and designs.

Hublot’s MP-13 Collection: A Perfect Blend of Tradition and Innovation

Hublot has always been synonymous with creativity and technical precision in Haute Horlogerie.

The latest masterpiece from the brand, the 44mm MP-13, showcases a unique double-axis tourbillon and dual retrograde display, encased in brushed titanium.

The 13th iteration of the MP movement is entirely produced in-house, fusing innovation with traditional watchmaking expertise. The exceptional craftsmanship and creativity of Hublot continue to captivate collectors and enthusiasts alike, eager to discover the future of watchmaking.

TAG Heuer Celebrates 60 Years of Carrera

TAG Heuer is known for its avant-garde innovation and luxurious designs. This year, in celebration of the 60th anniversary of its iconic Carrera timepiece, TAG Heuer unveiled new models, including the 39 mm TAG Heuer Carrera Chronograph.

Inspired by the classic “glassbox” design, the timepiece promises to become a pivotal design in the brand’s contemporary watch collection. TAG Heuer continues to push the boundaries of creativity and innovation, establishing itself as a prominent luxury watch brand.

Zenith’s Pilot Collection: A Tribute to Aviation Heritage

Zenith has always had a deep affinity for the world of aviation, and this year’s launch of the new Pilot Collection celebrates the brand’s unique heritage.

During the Watches and Wonders fair, the brand unveiled the latest collection, featuring the newest friend of the brand, DJ and content creator Klaus.

The collection comprises two versions of the Pilot Automatic and two versions of the Pilot Big Date Flyback. The watch is a perfect balance between heritage and modernism, paying tribute to aviation with the contemporary Zenith style.


The Watches and Wonders fair in Geneva has once again proved to be a significant event in the world of watchmaking, with Hublot, TAG Heuer, and Zenith captivating audiences with their latest designs and innovations.

These brands have established themselves as industry leaders, continuing to push the boundaries of creativity, technical precision, and luxury. Watch enthusiasts worldwide eagerly anticipate what the future holds for these watchmakers and the world of Haute Horlogerie.