New Delhi | India
India, the land of diversity in art and culture and Iceland a country famous for its literary art have shaken hands to promote their art and culture. This decision will unite the two countries and will establish a cross pollination of ideas, creativity and artistry. This decision has been announced by the ICMEI – the International Chamber of Media And Entertainment Industry. This declaration has created a new chapter in the history of India and Iceland relationship by forming the first ever Indo Iceland Film And Cultural Forum.
H.E. Thorir Ibsen, Ambassador of Iceland to India, launched the forum in a grand function at New Delhi.
“What a pleasure to do something which has never ever taken place earlier-this time this forum has been created to promote and develop the relations between two countries through art and culture. I wish ICMEI all the best and I am sure we will be able to do something extraordinary in a short period of time.”
Iceland and India established diplomatic relations in 1972. At that time the embassy of Iceland in London, United Kingdom was accredited to India and the embassy of India in Oslo, Norway, was accredited to Iceland. Embassies were established in New Delhi in 2005 and in Reykjavik in 2006.

“It is a great opportunity to work with the Embassy here and promote arts and crafts of each other which also includes cinema now. We have already organized a festival of films from Iceland earlier. A special roadshow was also organized on the tourism of Iceland. H.E. Thorir Ibsen is also the member of International Film And Television Club of AAFT. We are looking much ahead of this now,” said Sandeep Marwah, President of Marwah Studios.
Sandeep Marwah is five times World Record Holder in Media and is the founder of Noida Film City. He presented the Patronship of Indo Iceland Film and Cultural Forum to H.E. Thorir Ibsen and the Ambassador honored and nominated Sandeep Marwah as the Honorary Chairperson of the Forum.
H.E. Thorir Ibsen is Ambassador of Iceland to India with accreditation to Bangladesh, Malaysia, Maldives, Mauritius, Nepal, Seychelles, South Africa and Sri Lanka.
Sandeep Marwah is one of the most respected persons of Indian film, television and media Industry. His contribution in developing foreign relations of India with rest of the World is commendable whereas H.E. Thorir Ibsen has earlier been the Earlier he was Ambassador of Iceland to the European Union and Belgium with accreditation to Luxembourg, the Netherlands, and Switzerland.
International Chamber of Media & Entertainment Industry (ICMEI) is the only chamber devoted to Media & Entertainment Industry, not only nationally but globally. The aim of the chamber is to bring Love, Peace & Unity through Art & Culture. The chamber, the chairman and the people involved prove how noteworthy this deal will be.