With the return of the beloved Netflix series Bridgerton, the fashion trend Regency core is ready to pop once again.
Although you might not be convinced by an empire-waisted gown, there are endless ways to add an 18th-century touch to any contemporary outfit. Whether through statement head accessories, a pearl clutch, or perhaps a ruffled top – you can easily find a way to add a bit of oomph.
New research conducted by Fenwick Department Store reveals a 186.92% increase in online demand for regency fashion over the past year, based on an analysis of recent UK online search trends. The study highlights a considerable popularity spike in the lead up to the second season of the Netflix hit, Bridgerton, that aired Friday 25th of March, with searches for regency dresses up 175% since December.
Regency Fashion Crowned Most Popular Fashion Trend In 2022
With the popularity of regency fashion search terms almost tripling since the beginning of 2022 (+194.80%), the new research reveals that British fashion enthusiasts are ready to fully embrace the so-called “regency core” trend.
Whether you’re embracing your inner intellect as Eloise Bridgerton, an eligible bachelor looking for love, or perhaps just wanting to up your fashion game – regency fashion is back with a vengeance.
Dopamine Dressing Is More Popular Than Ever
While regency fashion is growing to become the 2022 favorite, dopamine dressing is the fastest growing trend, with searches up a whopping 2.000% since March 2021.
Dopamine dressing involves dressing in a way that brings you joy and boosts your mood.
With wedding season just around the corner, and as we all put an end to a surreal two-year relationship with our loungewear, there’s never been a better time to add a big splash of colour to your wardrobe.
With Brits hooked on the concept of dopamine dressing, there’s but to head to the shop – pick a colour that makes you feel alive and update your wardrobe with a few items that bring you joy.
Y2K Trend’s Popularity Slowly Fading Away With Shoppers
Despite scoring high points for popularity according to the volume of online interest in the UK, Y2K has seen a slight decline in average monthly searches in the previous year (-1.19% per month), and an overall significant year-on-year decrease of close to 16% compared to 2021, making way for other trends such as regency fashion which are growing fast.
With high street fashion still catering heavily to the Y2K enthusiasts, it might be a while until we bid our goodbyes (again) to baby tops, plateau shoes, and velour tracksuits.