Centara Hotels & Resorts, a leading hospitality brand, is thrilled to announce the addition of five remarkable properties to its already diverse portfolio.
This strategic move aims to bolster its presence in key locations within Thailand and Vietnam while laying the groundwork for further growth initiatives, both domestically and internationally.
In a statement reflecting the company’s optimism for the future, Michael Henssler, the Chief Operating Officer of Centara Hotels & Resorts, expressed excitement about the recent developments: “Centara Hotels & Resorts is off to a dynamic start in 2024, with the unveiling of several new properties that exemplify our commitment to strategic growth and delivering exceptional experiences. As we expand our footprint in Thailand, Vietnam, and beyond, we are excited about the future and the expansive opportunities that lie ahead for our brands.”
Expansion in Thailand
Centara has inked a significant Hotel Management Agreement (HMA) with Phi Phi Paradise Company Limited for its Villa 360 property.
Scheduled to reopen as Centara Villas Phi Phi Island in October 2024, this resort will offer guests an array of luxurious amenities, including 40 villas of various sizes, an all-day dining restaurant, a sunset sky bar, outdoor swimming pool and pool bar, spa, fitness centre, and an onsite mini shop.
Another notable addition is the Tiva Ao Makham Resort Phuket, a greenfield project under a Hotel Management Agreement (HMA) with Kornsiri Hospitality Management Limited Partnership.
This health-focused resort, slated to launch at the end of 2023, will redefine wellness travel with facilities such as yoga, cycling, Pilates reformer studio, sauna, steam room, and onsen, along with 68 rooms along Phuket’s southeastern coast.
Venturing into Vietnam
Centara’s expansion into Vietnam includes the introduction of two outstanding properties in Vung Tau City, a sought-after destination along the southern coast.
The Centara Life Vung Tau, expected to open in Q1 of 2027, will offer 261 keys, ensuring flexible stays with daily delights such as all-day dining options, modern meeting rooms, swimming pools, fitness centre, spa, and kids club. Additionally, Centara Residence Dio Dua will feature 536 rooms, a fitness centre, a swimming pool, and a dedicated kids club.
In northern Vietnam, the Crystal Holidays Harbor Van Don will unveil its second tower in Q2 2025, enhancing the appeal of Van Don as a premier tourist destination. Tower B, part of a larger plan to develop a 5-star international standard resort and entertainment complex, will offer 496 rooms, dining options, a fitness centre, and swimming pools, complementing the existing Centara-branded Tower A.
Commitment to Excellence
These strategic expansions underscore Centara Hotels & Resorts‘ unwavering commitment to providing unparalleled experiences marked by world-class hospitality, exceptional service, and the renowned warmth of Thai family values in breathtaking destinations worldwide.

Andrew Langston, Senior Vice President – Business Development of Centara Hotels & Resorts, affirmed the significance of these developments: “We are proud to welcome these exceptional properties onto our portfolio as we embark on this exciting phase of expansion. These new signings represent significant milestones for Centara Hotels & Resorts, setting the stage to further pursue unique opportunities and partnerships around the world while fuelling our momentum to shape the future of hospitality.”
Conclusion
The strategic expansion of Centara Hotels & Resorts with the addition of five distinctive properties marks a significant milestone in its journey towards global prominence in the hospitality industry.
Through strategic partnerships and a commitment to delivering unparalleled experiences, Centara continues to redefine luxury travel in Thailand and Vietnam. As the company sets its sights on further growth initiatives and international ventures, it remains dedicated to upholding its core values of exceptional service, world-class hospitality, and the embodiment of Thai family warmth.
With each new property opening, Centara reaffirms its position as a leader in providing unforgettable stays in breathtaking destinations worldwide.
