Belgravia in Bloom recently announced its partnership with the London Wildlife Trust for this year’s floral festival.
With the theme ‘Into the Wild,’ the festival promises to showcase some of the world’s most beautiful and diverse species, from pandas and peacocks to monkeys, tigers, and snakes, all recreated as colourful and vibrant floral installations.
From May 22-29, Belgravia will be transformed into a wilderness wonderland, encouraging visitors to celebrate and learn more about all creatures, great and small.
London Wildlife Trust is dedicated to boosting biodiversity and inspiring Londoners to connect with nature, and Belgravia in Bloom shares this mission. As part of the collaboration, visitors can enjoy a series of pop-ups, events, and experiences that support biodiversity and offer opportunities to learn and connect with nature.
The trust is working with Belgravia in Bloom to ensure that this year’s floral installations feature even more biodiversity-boosting plants and flowers. Visitors can stop by the London Wildlife Trust’s hedgehog van in Eccleston Yards to make their own ‘seed bombs’ and support biodiversity in their own gardens.
QR codes throughout the neighbourhood also offer visitors the chance to donate to the charity and show their support.
The festival will feature awe-inspiring installations by some of the world’s most creative florists, including Neill Strain’s family of peacocks on Motcomb Street, Moyses Stevens’ playful floral jeep, and Judith Blacklock’s tunnel of exotic orchids.
Neighbourhood brands, including Peggy Porschen, Biscuiteers, and The Hari, will be joining in the floral fun, offering floral-themed events, menus, and cocktails.
Food & Drink
Visitors can indulge in a range of floral-themed experiences, from The Biscuiteers’ icing classes to Peggy Porschen’s ‘Corals & Florals’ cake collection.
The Lanesborough Hotel will be designing a special cocktail just for the occasion, aligning with the ‘Into the Wild’ theme. Amie will offer floral ice cubes with edible flowers for wine lovers, while The Hari will collaborate with the Born Free Foundation to offer ‘adopt-an-orangutan’ opportunities and wild-themed amenities.
Latin-American restaurant Morena will host a Beesou terrace bar in collaboration with Beesou, the BCorp on a mission to save the bees. Restaurant Motcombs will run a delightful Whispering Angel Rose wine Summer Al Fresco Summer Floral Terrace promotion, while Pantechnicon will offer an exclusive ‘Into the Wild’ cocktail at bars Roof Garden and Sachi. Café Kitsuné will also delight visitors with an Iced Rose Chocolate drink.
Shopping & Experiences
Luxury jeweller Catherine Best will be partnering with the David Shepherd Foundation and hosting an artwork exhibition of DSWF artists in-store for the week.
Jewellery designer Nicola Bathie will host a special pop-up in Bonadea, featuring an exclusive afternoon tea in collaboration with The Corinthia Hotel. Bayley & Sage will offer a limited edition ‘In Bloom’ biscuit, while Judith Blacklock Flower School will be offering course attendees a complimentary book.
Luxury Interior design practice Joanna Wood Ltd will be giving away butterfly umbrellas to visitors that spend £150 or more in-store. Book enthusiasts will receive a 20% discount when they present a Belgravia in Bloom map in-store at Belgravia Books.
With Nothing Underneath will offer customers the choice of three hand-embroidered flower options on the cuff of their new shirt. Dr David Jack will be offering a £30 gift voucher towards an exclusive Korean Glass Skin facial.
MasterPeace will join in with the wilderness-themed fun with a workshop featuring their Electric Jellyfish Art Kit on Saturday 27 May. Luxury perfumery Les Senteurs will be giving out complimentary samples of their floral fragrances, and Jo Loves will invite visitors to try their Floral Tapas experience while enjoying a glass of Elderflower & Rose Prosecco.
Sculptor Zena Holloway will create new pieces that recognize King Charles‘ support for environmental sustainability, exclusively at interiors boutique De La Cuona.
Belgravia in Bloom promises to be an unforgettable experience, an opportunity to unleash your inner explorer and discover a world of floral inspiration that celebrates all creatures great and small. Visitors will be captivated by the beauty of nature, embodied through the magic of flowers, in one of London’s most Instagrammable neighbourhoods.
Stay up-to-date with the latest festival news and announcements by visiting https://www.belgravialdn.com/ and following @belgravia_ldn on Instagram. Don’t miss out on this unique celebration of nature and biodiversity in the heart of London!