The London Luxury Afloat 2023 boat show has officially been opened by F1 expert and TV personality Eddie Jordan.
Presented by British Marine, The London Luxury Afloat 2023 boat show will take place at St Katharine Docks, the only marina in central London, from April 18th to April 22nd, 2023. This exclusive yacht show will showcase the very best in luxury sailing, motor, and superyachts from some of the world’s leading brands.

Eddie Jordan, a proud yacht owner himself, marked the opening of The London Luxury Afloat 2023 boat show alongside other esteemed guests, including Lesley Robison, CEO of British Marine, Paul Gullett, President of British Marine, Ashleigh Highfield, Oyster Yachts CEO, Christopher Head, Group Sales Director of Sunseeker London, Alan Knight, brand ambassador for Princess Yachts, and Paul Telow, St Katharine Docks Marina Manager.
The London Luxury Afloat 2023 boat show is a unique boutique-style show that provides discerning boat buyers with the opportunity to view a wide range of luxury craft side by side in the heart of the capital. This year’s event will feature some of the finest sail, power, and superyachts from leading luxury brands, such as Sunseeker, Oyster, Princess, and Azimut.
Exclusive access to The London Luxury Afloat 2023 boat show floating bar will also be available to ticket holders, providing the perfect setting to relax and enjoy a glass of champagne while contemplating which yacht to buy.
Additionally, several exhibitors will showcase a range of complimentary products, services, and additional marine craft, including Shawbury Wine, Talos Vehicles, the Bayliner VR6, the Beneteau Anatares, and the Beneteau Flyer.
The RAND 28 and RAND Spirit 25 will be showcased for motorboat enthusiasts, as well as the highly successful International Yacht Sales & Brokerage company MGM Boats and the exclusive Luxury Automotive Partner for the event, Bentley Motors.
The event takes place at St. Katharine Docks, London, nestled on the north bank of the River Thames and in close proximity to some of London’s most famous tourist attractions, including the Tower of London and Tower Bridge. With a vast array of bars and restaurants, visitors can enjoy a full day out and make the most of their visit.

St Katharine Docks is London’s largest marina, comprising 520,000 sq ft of office, retail, and residential space. The marina has 185 berths in three basins, accommodating vessels up to 40m long, as visitors or on long-term berth contracts. The marina boasts outstanding facilities and services, along with a social calendar of events and all-year-round activities.
Managed, operated, and branded by Island Global Yachting (IGY) Marinas since February 2020, St Katharine Docks benefits from their industry-leading knowledge to further enhance the marina operations and customer service.
In conclusion, London Luxury Afloat 2023 is an exclusive yacht show that provides a unique opportunity for discerning boat buyers to view some of the world’s finest luxury craft side by side in the heart of the capital.
With a fantastic range of complementary products, services, and marine craft on display, this is an event not to be missed. Come and enjoy a full day out in one of London’s most iconic locations, St Katharine Docks.