The New Rolls-Royce Phantom Named ‘Best Luxury Car’ 2018

The new Rolls-Royce Phantom has been awarded the coveted ‘Best Luxury Car’ at the 2018 UK Car of the Year Awards.

During the annual UK Car of the Year Awards, the new Rolls-Royce Phantom won the award for the Best Luxury Car for 2018. The panel that makes up the voting process consists of 27 leading motoring journalists and bases their votes on what new vehicles offer to the UK market.

The, set to be iconic, new Rolls-Royce Phantom has received exceptionally high praise from the voting jury. Anthony ffrench-Constant from Car Magazine commented that the new Phantom has a “sense of occasion like no other.” Whilst Tom Ford from BBC Top Gear Magazine stated: “Phantom epitomises luxury and slam dunks the sector with the latest iteration…none are as elegant or desirable.” Paul Hudson of The Telegraph also praised the Phantom’s “simply astounding levels of luxury”.

The New Rolls-Royce Phantom VII
The New Rolls-Royce Phantom VIII

Since its inception, 113 years ago, the brand has become the epitome of handcrafted bespoke car manufacturing. The new Rolls-Royce Phantom is no exception. The meticulously designed aluminium structure finds beneath it an air suspension system that allows for unparalleled driving comfort. The eight-speed automatic and rear-wheel drive vehicle might move like a swan on the road but under the hood is all beast. With a 563-hp twin-turbo V-12 engine, the Phantom is a perfect marriage between the two ideals.

The New Rolls-Royce Phantom VIII Interior
The New Rolls-Royce Phantom VIII Interior

Further adding to the vehicle’s impressive attributes is the sumptuous interior paired with top of the line on-board features and technology. Although Rolls-Royce has traditionally designed interior ‘from back to front’ the new Phantom has an exceptionally striking dashboard with intricate detailing. The front seat now also boasts with a glass dashboard. The rationale behind this is that custom artwork can be displayed behind it to ensure further customisation and personalisation for each new owner.

Commenting on the brand, Torsten Müller Ötvös the Chief Executive of Rolls-Royce Motor Cars said “Phantom is the longest lasting automotive nameplate in the world and has defined luxury motoring for almost a century. It represents Rolls-Royce’s tireless pursuit of perfection and remains a truly dominant symbol of achievement. We are delighted that this has been this recognised by the critics of the UK Car of the Year Awards.”

Named by cognoscenti as ‘the best car in the world’, the Rolls-Royce Phantom VIII is set to be one of if not the most popular ultra-luxury car of 2018.
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