Major New Riverside Neighbourhood Launches In East London

When it comes to finding somewhere to live in a city as big as London, savvy buyers are now setting their sights on areas undergoing significant regeneration, where there’s an opportunity for strong capital growth given the quality of new homes, upgraded facilities, and improved transport links that inevitably come as part of a major regeneration scheme.

In east London, Poplar Riverside by St William, part of the Berkeley Group, is an exciting new zone 2 neighborhood that is proving a popular choice. Offering a waterside location on the banks of the River Lea, Poplar Riverside occupies 20 acres and will bring 2,800 studio, one, two, and three-bedroom apartments, a school and park, as well as a gym, creche, shops, restaurants, and cafes, creating a new and vibrant place to call home.

Major New Riverside Neighbourhood Launches In East London

Life On The Waterfront

The wishlist of today’s buyers has changed over the course of the pandemic, with green open space and a strong sense of community now topping the list. With over half of Poplar Riverside dedicated to green space and every apartment enjoying a private balcony or terrace, this major new regeneration scheme has been designed with the modern buyer in mind.

With a 2.5-acre public park, nature playground for children, 500m riverside walkway and vibrant outside spaces – including outdoor performance space and the public square – Poplar Riverside will form a central hub for the community to come together and enjoy the beautiful landscape.

Major New Riverside Neighbourhood Launches In East London

World-Class Resident Facilities

Designed to cater to modern lifestyles, the development will also bring over 16,000 sq ft of stylish residents’ facilities. The Riverside Club will include a 20-meter swimming pool, a vitality pool, salt inhalation room, steam room, and private treatment room. A vibrant social scene will also be created thanks to a Den Lounge, private hire dining rooms, cinema, and games room.

Working from home is also made easy with exclusive workspace facilities, including a large business lounge with open-plan spaces and meeting rooms. A 24-hour concierge service is also on hand to cater to everyday needs. 

Major New Riverside Neighbourhood Launches In East London

A Desirable Location

For commuters, Poplar Riverside is ideally positioned. East India and Canning Town Stations are just a 15-minute walk away, meaning residents can access London Waterloo in 13 minutes, Westminster in 17 minutes, and Bond Street in 22 minutes. Meanwhile, an extensive network of cycle routes means Canary Wharf is just 12-minutes away and Bank and Waterloo are just 31 minutes away.

A new pedestrian bridge over the River Lea is also being delivered by St William, providing a picturesque and convenient walking route directly to the City. For leisure and travel further afield, Stratford International and Westfield Stratford City are both less than 25 minutes away by bike.

Major New Riverside Neighbourhood Launches In East London

For students, Poplar Riverside is perfectly located for access to many of the capital’s leading universities and colleges. UCL’s new East London campus at Queen Elizabeth Olympic Park can be reached in 20 minutes by bicycle, while London College of Fashion, Queen Mary University, and the Royal Ballet School are less than a 20-minute cycle away.

London’s other world-renowned universities, including King’s College, University of Westminster, London School of Economics, and Central St Martins, can all be reached in less than an hour by London Underground.

With a prime location and quick and easy access to cultural, educational, and business hubs, it’s no wonder it is continuing to be a highly sought-after place to place down roots. Prices at Poplar Riverside start from £390,000. The marketing suite and show home is open daily from 10 am until 6 pm, to book your appointment or to find out further information, visit

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