Vietnam’s central coast is about to experience an unprecedented surge of vibrancy with the forthcoming launch of NOX Beach Club, an unparalleled multi-experiential gastronomy and entertainment destination.
Situated on the stunning sandy shore at Hoiana Resort & Golf, overlooking the East Sea, NOX Beach Club promises an extraordinary experience that combines exquisite dining with the invigorating spirit of “joie de vivre,” day or night.
A Vision Inspired by Hoi An: NOX Beach Club
Drawing inspiration from the enchanting UNESCO World Heritage town of Hoi An, located just a short drive away, NOX Beach Club is not just a venue but a homage to the vibrant culture and charm of Central Vietnam.
Its innovative design evokes the ambience of a village, fostering a sense of community among beach enthusiasts, food aficionados, and pleasure seekers alike.
Within the expansive confines of NOX Beach Club, guests, whether couples, families, or friends, can bask in the refined tropical atmosphere throughout the day and into the night.
Boasting a large freeform swimming pool, four distinct culinary hubs, two lively bars, cosy cabanas, sun loungers, a retail space, and more, this destination offers an unparalleled array of activities and experiences. Beyond mere relaxation, NOX is a lifestyle,an embodiment of leisure and luxury.
Culinary Marvels Await
Six remarkable restaurants and bars await discerning palates at NOX Beach Club, each offering a unique gastronomic journey. From poolside refreshments at the Beach Club Bar to the sophisticated ambience of the Courtyard Bar, and the tantalizing flavours of the Seafood Shack, there’s something to delight every taste.
Savour authentic Mediterranean fare at Osteria, indulge in Vietnamese street food at Banh Mi & Noodles or relish the finest meats and seafood at Grill, paired with exquisite wines.
At NOX Beach Club, culinary excellence is not just a promise,it’s a guarantee. Led by a team of seasoned experts, including Giacomo Maroccia, Omar Ugoletti, and Hugo Bertolini, each dish is a masterpiece.
From Italy to Argentina and beyond, these maestros infuse their creations with passion and innovation, ensuring an unforgettable dining experience. Moreover, Chef Quang and Beverage Manager Tuan Anh bring the essence of Vietnam to life, tantalizing taste buds with authentic flavours and exhilarating elixirs.
An Extravagant Playground by the Sea
Spanning over 5,000 square metres of lush lawns, coconut groves, and pristine beachfront, NOX Beach Club offers ample space and comfort for over 500 guests.
Conveniently located just 15 minutes from Hoi An and 45 minutes from the bustling streets of Danang, it serves as the quintessential destination for anyone seeking an extraordinary experience in Central Vietnam.
Prepare to witness the dawn of a new era in South East Asia’s social scene as NOX Beach Club hosts its grand opening party on Friday, 15 March 2024. Join celebrity guests such as rapper Suboi and MC Dustin Nguyen, alongside top DJs, captivating dance acts, and a thrilling fire show.
Indulge in the signature dishes of all six restaurants and bars, and marvel at a spectacular fireworks display that will illuminate the night sky. NOX Beach Club isn’t just an event,it’s an unforgettable celebration of luxury, culture, and culinary excellence.

