Village Living In The Heart Of London: St John’s Wood

Throughout the summer months, the world-famous Lord’s Cricket Ground hosts a series of nail-biting fixtures, creating a vibrant atmosphere in the leafy suburb of northwest London – St John’s Wood. Offering an enviable position in the capital, St John’s Wood is one of London’s most prestigious neighborhoods, with globally renowned celebrities including Kate Moss and Sir Paul McCartney calling it home.

Village Living In The Heart Of London: St John’s Wood

Cricket, however, is not the only draw to this part of the capital. Home to Abbey Road – the first purpose-built recording studio in the world – it’s seen the likes of Pink Floyd, Oasis, Adele, Amy Winehouse, Ed Sheeran, and Frank Ocean all create music here. Not forgetting The Beatles of course, who turned Abbey Road’s zebra crossing into a Grade II listed landmark.

Vic Chhabria, managing director of London Real Estate Office – a boutique luxury property agency that specializes in properties in London’s prime neighborhoods –  says it’s St John’s Wood’s classically ‘British’ feel that makes it so appealing. “St John’s Wood is a quintessentially English location and it’s renowned globally ‘as an aspirational place to live. Not only does it have a rich history, but buyers have a fantastic lifestyle offering on the doorstep, with Lord’s Cricket Ground and Regent’s Park moments away.”

Village Living In The Heart Of London: St John’s Wood

Enduring Appeal For Buyers Worldwide

With a rich history, characterful high street, and an abundance of green space on the doorstep, it is no surprise that this pocket of the capital has enduring appeal amongst homeowners worldwide.

The area is seeing more and more young, wealthy international buyers looking to purchase here, driven by the area’s reputation and exceptional lifestyle offering. Recently, we’ve witnessed a particular spike from Indian buyers whose affluence is as a direct result of the booming tech industry there”, according to Chhabria.

Historically Strong Market Performance  

Unlike other parts of London in the early 19th Century, St John’s Wood was the first of the suburbs to be developed with low-density villa-style housing – straying from the terraced style housing which was common in London at the time. Maintaining its popularity amongst domestic and international buyers, according to research by Rightmove, sale prices in St John’s Wood over the last year have increased by 20% from last year and are 15% above the 2018 peak.

Chhabria, who has helped clients buy and sell homes in the area since 2008, names Prince Albert Road as the best road for apartments as a result of the unrivaled views of Regents Park, Avenue Road, Norfolk Road, and Queens Grove, which are home to some impressive properties, and St John’s Wood Road due to its proximity to Lord’s Cricket Ground, Regent’s Park, the characterful high street and excellent transport connections.

Village Living In The Heart Of London: St John’s Wood

Something For Everyone

The close-knit community and proximity to amenities make the area popular, particularly with ‘downsizers’.   Easy access to the 410 acres of Regent’s Park – home to the world-famous London Zoo – and a number of highly regarded private schools such as Francis Holland and international schools including the French Lycée and The American School in London, located opposite St John’s Wood Underground station, has also made the area is also popular with overseas buyers.

As Chhabria explains, it’s these schools that draw international buyers in, who want their children to benefit from world-class education and have a typically English experience in a village-like setting.  “You see a lot of buyers looking to put down roots in St John’s Wood as it has great schools on the doorstep, yet remains within easy access to the rest of London.’  

Property Picks

With an average property in St John’s Wood priced at over £1.4 million, properties in the area range from elegant villa-style housing to modern luxury homes and apartment schemes.

A beautiful four-bedroom newly built Georgian townhouse with underground parking, a lift, and daytime security is on the market for just under £11.5 million, through London Real Estate Office:

For those looking for a luxurious, modern new home, Regal London’s exclusive collection of studio, one, two, and three-bedroom apartments and penthouses at One St John’s Wood  could be the perfect fit:

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